Branding For Small Businesses

Transform Your Business
Into A Reputable Brand That
Effortlessly Attracts New Business

Follow a proven brand-building + marketing system to get found online, earn 5-star reviews, generate word-of-mouth referrals, and DOMINATE THE LOCAL MARKET.

Branding For Small Businesses

Transform Your Business
Into A Reputable Brand That Effortlessly Attracts New Business

Follow a proven brand-building + marketing system to get found online, earn 5-star reviews, generate word-of-mouth referrals, and DOMINATE THE LOCAL MARKET.

350+ happy customers with

Layer-6-copy-4.png

reviews

Branding Icon

Improve
Your Brand

Improve
Your Brand

Clarify Your Marketing Message

Share Your
Knowledge + Experience

Share Your
Knowledge + Experience

Create Brand Awareness

Create
Brand Awareness

Attract
New Leads

Attract
New Leads

Are You struggling to Attract
A Steady Flow Of New Business?

Are You struggling to Attract
A Steady Flow Of New Business?

Small Business Owner Struggling With Marketing

Are You struggling to Attract A Steady Flow Of New Business?

Does this sound like you?

You are a small business owner who dreams of having better quality and a higher volume of leads flowing into your business – leads that you don’t have to compete for and pay top dollar per lead.

Currently, you’re frustrated with the lack of results from your marketing efforts and searching the internet for marketing ideas on how to get more quality leads and sales. However, the last thing you want to be doing right now is researching how to generate leads for your business.

Small Business Owner Struggling With Marketing

What if there was a MARKETING STRATEGY
that predictably and consistently filled your calendar without having to pay top dollar per lead?

What if there was a MARKETING STRATEGY
that predictably and consistently filled your calendar without having to pay top dollar
per lead?

What if there was a MARKETING STRATEGY that predictably and consistently filled your calendar without having to pay top dollar per lead?

Well there is…

brand building and marketing blueprint graphic
Branding and marketing blueprint graphic

The Complete
Brand Building & Marketing Blueprint

Follow a simple step by step brand-building + marketing system to transform your business into a reputable brand that effortlessly attracts new business.

01

Build Your Brand

Set your brand up for success and give it the foundation it needs to stand out and create customer loyalty. Establish your brand guidelines and create a professional look and feel across every interaction your customers have with your company.

Build Your Brand Marketing Support Services
Dedicated Content Writing Services

02

Clarify Your Message

Create Your Brandscript – a clear and compelling message that your potential customers understand and positions you as the obvious choice over your competitors. Write content for your website and marketing materials that sells your products and services.

03

Develop a Lead Generating Website

Design a professional website that highlights your work & experience. Attract new customers with an optimized for conversion website that highlights the problem you solve, generates more sales calls, and fills your calendar with new potential customers.
web design service graphic
get found online with a website that converts graphic

04

Get Found Online

Be where your potential customers are searching and rank throughout your entire service area on search engines and in Google Maps. Turn your website and online presence into your most valuable marketing asset.

05

Stay Active
On Social Media

Create brand awareness and establish a “social voice” that showcases your work and experience. Consistently communicate your marketing message on social media to create a following and turn existing followers into raving fans and brand advocates.
Dedicated Social Media Management Services
social media service graphic

06

Generate 5 Star Reviews

Build your online reputation with a continuous cycle of customer feedback and reviews that you can use to outrank your competitors and convert more leads into customers. Get your business on the top of review sites and separate your business from competitors online.

07

Develop
Educational Content

Position your brand as an authority in the market with educational articles and videos posted on your blog and social media accounts. Unleash your “secret sauce” onto the internet and transform your knowledge and experience into new business opportunities and referrals.
Content Writing Support Services
referral marketing system graphic

08

Implement A Referral Marketing System

Execute a referral marketing strategy that utilizes your knowledge, your experience, and your brand message to generate word mouth referrals consistently and not by chance. Transform “word-of-mouth” into a customer acquisition strategy that encourages your existing customers to promote your brand.

09

Create
Targeted Email
+ Automations

Craft personalized email campaigns and informative newsletters that effectively communicate to your target audience. Implement trigger-based email campaigns that respond to your contacts’ behavior, whether it’s after a sale, browsing your website, or engaging with your content.
targeted email automation
cold outreach image

10

Cold Outreach
Campaigns

Add another level of prospecting to your sales strategy and implement a cold email outreach campaign that generates opportunities from hard to reach prospects.

11

Inbound Marketing

While content marketing creates brand awareness by informing and educating your target audience, inbound marketing creates connections, builds trust, and motivates consumers to take action. Create valuable industry-specific content such as checklists, resource lists, inspiration lists, cheat sheets, swipe files, worksheets, calculators, market reports, eBooks, webinars, and other free to low-cost tools and training.
Inbound marketing image
Social Media Advertising image

12

Advertise
To Your Ideal Customer

Lastly, and we mean it, this step is intentionally last on the list to avoid the BIG TECH advertising trap of marketing to everyone. This plan executed correctly, builds a reputable brand that effortlessly attracts new business with minimal advertising. Resist the temptation to advertise to everyone and target your ideal customer on social media, search engines, industry-specific blogs or websites and podcasts.

The Complete
Brand Building & Marketing Blueprint

Follow a simple step by step brand-building + marketing system to transform your business into a reputable brand that effortlessly attracts new business.

Build Your Brand Marketing Support Services

01

Build Your Brand

Set your brand up for success and give it the foundation it needs to stand out and create customer loyalty. Establish your brand guidelines and create a professional look and feel across every interaction your customers have with your company.
Dedicated Content Writing Services

02

Clarify Your Message

Create Your Brandscript – a clear and compelling message that your potential customers understand and positions you as the obvious choice over your competitors. Write content for your website and marketing materials that sells your products and services.
web design service graphic

03

Develop A Lead Generating Website

Design a professional website that highlights your work & experience. Attract new customers with an optimized for conversion website that highlights the problem you solve, generates more sales calls, and fills your calendar with new potential customers.
Get Found Online graphic

04

Get Found Online

Be where your potential customers are searching and rank throughout your entire service area on search engines and in Google Maps. Turn your website and online presence into your most valuable marketing asset.
Dedicated Social Media Management Services

05

Stay Active
On Social Media

Create brand awareness and establish a “social voice” that showcases your work and experience. Consistently communicate your marketing message on social media to create a following and turn existing followers into raving fans and brand advocates.
social media service graphic

06

Generate
5 Star Reviews

Build your online reputation with a continuous cycle of customer feedback and reviews that you can use to outrank your competitors and convert more leads into customers. Get your business on the top of review sites and separate your business from competitors online.
Content Writing Support Services

07

Develop
Educational Content

Position your brand as an authority in the market with educational articles and videos posted on your blog and social media accounts. Unleash your “secret sauce” onto the internet and transform your knowledge and experience into new business opportunities and referrals.
referral marketing system graphic

08

Implement A Referral
Marketing System

Execute a referral marketing strategy that utilizes your knowledge, your experience, and your brand message to generate word mouth referrals consistently and not by chance. Transform “word-of-mouth” into a customer acquisition strategy that encourages your existing customers to promote your brand.

targeted email automation

09

Create Targeted Email + Automations

Craft personalized email campaigns and informative newsletters that effectively communicate to your target audience. Implement trigger-based email campaigns that respond to your contacts’ behavior, whether it’s after a sale, browsing your website, or engaging with your content.
cold outreach image

10

Cold Outreach
Campaigns

Add another level of prospecting to your sales strategy and implement a cold email outreach campaign that generates opportunities from hard to reach prospects.
Inbound marketing image

11

Inbound Marketing

While content marketing creates brand awareness by informing and educating your target audience, inbound marketing creates connections, builds trust, and motivates consumers to take action. Create valuable industry-specific content such as checklists, resource lists, inspiration lists, cheat sheets, swipe files, worksheets, calculators, market reports, eBooks, webinars, and other free to low-cost tools and training.
Social Media Advertising image

12

Advertise To Your Ideal Customer

Lastly, and we mean it, this step is intentionally last on the list to avoid the BIG TECH advertising trap of marketing to everyone. This plan executed correctly, builds a reputable brand that effortlessly attracts new business with minimal advertising. Resist the temptation to advertise to everyone and target your ideal customer on social media, search engines, industry-specific blogs or websites and podcasts.

Learn more about

The Complete Brand Building + Marketing Blueprint

Got questions? Great, we’ve got answers!
Schedule a FREE discovery call and let’s talk about your business goals.

Got questions?
Great, we’ve got answers!
Schedule a FREE discovery call and let’s talk about your business goals.

Avoid Another Stressful Year
Losing To Your Competitors

Avoid Another Stressful Year
Losing To Your Competitors

Brand Management Support Services

Why RAXA?

Our marketing philosophy IS NOT all about paying BIG TECH companies to advertise on their platforms. That’s a one-dimensional QUICK-FIX one-size-fits-all strategy that overlooks YOUR BRAND, YOUR EXPERIENCE, AND YOUR NETWORK.

We believe in taking a more holistic grassroots approach that considers all marketing and advertising tactics, your position in the marketplace, and most importantly, your bottom line. The “SECRET” to our CLIENT’s SUCCESS is building a reputable brand, placing their brand in front of the right audience, with the right message, at the right time. It’s really that simple!

Though the strategy is simple, we know how hard it is to execute this as a small business owner with limited time and resources. Our mission is to be your all-in-one on-demand online creative agency that makes it easy to get the marketing and advertising support you need.

Trusted By 350+
Small Businesses

Trusted By 350+ Small Businesses

Great Support With Amazing Results!

Are You Ready To Transform Your Business Into A Reputable Brand That Effortlessly Attracts New Customers?

If you’re open to learning about pricing and how we can make this
MARKETING BLUEPRINT work for your company, schedule a FREE discovery call with me.

If you’re open to learning about pricing and how we can make this MARKETING
BLUEPRINT work for your company  schedule a FREE discovery call with me.

Brian Waraksa, Brand Manager

Is your brand
set up for success?

Is your brand set up for success?

Gain insight into the strategies and tactics that successful marketing teams and fast growing companies implement to differentiate themselves in today’s market. This easy-to-follow checklist provides a comprehensive overview of the essential branding and marketing strategies needed to build a brand that effectively attracts new business.

Gain insight into the strategies and tactics that successful marketing teams and fast growing companies implement to differentiate themselves in today’s market. 

brand building and marketing checklist for small businesses

This easy-to-follow checklist provides a comprehensive overview of the essential branding and marketing strategies needed to build a brand that effectively attracts new business.

THE COMPLETE
BRAND BUILDING +
MARKETING CHECKLIST

THE COMPLETE BRAND BUILDING + MARKETING CHECKLIST

Download this FREE checklist and learn what it takes to have a reputable brand in today’s market.

brand building and marketing checklist for small businesses