When visitors come to your website, do they have to wait while it loads? If so, you’re probably losing a lot of visitors. The truth is today’s internet users are more impatient than ever before. Some studies show the average visitor only gives your website about 8 seconds before they decide to back out. If your site is loading the whole time, guess what? They’ll back out before they even see your message.
This means you have to work to make sure your website loads quickly. You need to find ways to speed up load time without sacrificing the look or quality of your site. How can you do it?
Here are 5 tips for speeding up the load time of your website.
Get rid of unnecessary elements—Take an honest look at your website. Is there anything you can eliminate? Not only does removing unnecessary elements cut down your website’s loading time, but it also gets rid of any distractions that might pull visitors away from your main message. Remember, white space can be your friend. Don’t overload your website with a bunch of junk it doesn’t need.
- Divide long pages into shorter pages—This is another example of both improving your website’s loading speed and usability at the same time. Long web pages take longer to load than short pages, and they also intimidate visitors. By dividing your website into shorter. Well-categorized pages, each page will load quickly. Additionally, users will be able to hone in on the information they’re most interested in, without having to sift through everything else.
- Reduce file size of images—It’s pretty simple really. The bigger the file size of an image, the longer it takes to load. You need to reduce the file size of images so they’ll load at a good speed. Look around online. There are many free online image optimizers that can shrink the size of gif, jpg, and png files without sacrificing the quality of the image.
- Use height and width tags on images—By defining the size of your images, the browser is able to identify exactly where everything will be on the page before it’s completely loaded. This streamlines your site’s performance, allowing it to load quickly and easily.
- Validate your code—Sloppy code can slow down your website and even cause certain elements to load incorrectly. Go through your code to make sure everything is laid out cleanly and correctly. You can even use an online code validator that will go through your website and identify any junk code that needs to be corrected.
How quickly does your website load?
Posted on Wed, August 11, 2010
by Brian Waraksa filed under