Social Media with a strategic approach.


Want to leverage the power of Social Media and build your brand online? Our Social Media Marketing Services will help you create a loyal following of your brand. We can help your business get more exposure on the web via the most popular Social Media networks.

You may have questions like:
  • Why should my business be involved in social media?
  • Should profiles be set up for each employee or just the company?
  • Which Social Media sites aren’t a waste of time?
  • Is Facebook better than Twitter?
  • What is Twitter?
  • Do I need a blog? How do I create one?
  • Why isn’t anyone commenting on my blog?
  • What things should we be posting online about our company?
  • How do people manage all their profiles?
  • How do people find the time to update their profiles?
As you can see, there is no such thing as a one-size-fits-all approach when it comes to Social Media Marketing. Every brand is different, so we will create a custom plan that meets the needs of your organization.  We offer the following services:

• Social Media Audit and Strategic Planning
• Education and Training
• Strategy Development
• Content Development and Distribution
• Social Media Consulting

Connecting with prospects on a personal level builds trust and credibility, which proves the old saying still rings true: it’s not what you know; it’s who you know.  So read on to see how each of our services will enhance your personal connections online and bring growth to your organization.

Social Media Audit and Strategic Planning

We conduct a Social Media audit to analyze the current state of your Social Media practices. During the audit, we look at the following:

Target Audience Analysis

Before we can develop a Social Media Marketing plan for your organization, we need to first understand your target audience and goals.  Then we can evaluate your existing social media status and recommend new strategies.

Competitive Analysis

Just like traditional advertising and marketing, it is important to understand your competitors and what they are doing on the Social Media Networks. We will work with you to identify your top 3 competitors and then analyze their Social Media efforts.

Current Social Media Analysis

If you or your organization is already practicing Social Media Marketing, then we will evaluate your current Social Media practices. Upon our evaluation, we will provide recommendations and strategies for improvement.

Education and Training

Learn how to effectively use Social Media tools like Digg, Delicious, Facebook, MySpace, LinkedIn, YouTube, Flickr, Twitter, and StumbleUpon to communicate with your target market. There are many Social Media sites and tools emerging everyday, but not every network or tool makes sense for every business. Certain tasks can be delegated to third parties, but there are some things you will need to do on your own. We will train you to use the various tools of the trade and show you what you can do to enhance your image online and build a loyal following of your brand.

Strategy Development

Once we have assessed your needs, we will be able to create a custom Social Media plan that meets the needs of your organization. After we’ve completed the Social Media audit and we’ve educated you on the various tools of the trade, we will begin creating a Social Media Marketing plan to achieve your goals. This plan will outline the steps that need to be taken to execute your Social Media campaign.

Content Development and Distribution

Everyone online is looking for information. In order to be a good virtual friend and develop relationships with potential new customers, you have to provide information and answers to their questions. Whether it’s web sites, white papers, blogs, press releases, or landing pages we develop and distribute content that will engage your target audience and compel them to do business with you when the time is right.  

Social Media Consulting

Social Media Marketing has been found to be significantly cheaper than other advertising mediums with a higher ROI. Consulting services can include everything from spending a few hours explaining the various Social Media Networks and tools to executing your Social Media Marketing plan. We will work with you in a variety of ways to make the most of your Social Media Marketing initiatives. This includes making you aware of new technology, trends, and news, as well as making ongoing recommendations for your organization. Our consulting services can be billed by the hour or on a retainer basis. Either way, our goal is to help you achieve the best results possible.

Benefits of Social Networking

Social Networking has become the quickest, easiest, and most affordable way to connect with a vast amount of people in a small amount of time. What once took days, months, even years is now accomplished very quickly through the use of Social Media Networking sites. The trend is here to stay, and the options for Social Networking are endless.  Thus, we are sure to see new innovations that will further revolutionize sales, marketing, customer service, news distribution, and socializing.  The fact of the matter is this:  if you position your organization properly, you can experience substantial growth in your reach and develop a more personal relationship with existing and potential clients more quickly and affordably.  

Social Media isn’t just about having connections, friends, fans, and followers; it’s about building a loyal following of your brand. Contact us today for a needs assessment, and let us help you build your presence online.

Call (832) 755-6911 today to discuss your Social Media Marketing Plan.