Responsive Web Design Houston

What is Responsive Web Design?

Responsive Web Design is the approach that allows your website to respond to the device that it is being viewed on. Whether your audience visits your site on a computer, tablet, or phone, your site is tailored to provide the best user experience.


Responsive Web Design targets the size of each user’s browsers to determine the size of the website it should display. Breakpoints, like the ones above, are created to determine the size of the browsing experience.

What are the benefits of Responsive Web design?

  • Your site looks great everywhere.
  • No need to zoom on small devices to read content.
  • Updates take less time because of single source of content & code.
  • Better performance / consistent & tailored user experience.
  • Enriches user experience. No vertical or horizontal scrolling.
  • No need to create a sub domain because it runs on the same domain and detects the devices.
  • Search engines easily recognize them. 

Why Do you need a Responsive Website

The mobile experience cannot be ignored. Visitors on websites that are not optimized for their mobile and tablet devices tend to quickly leave and 57% of consumers won’t recommend a business with a poorly designed mobile site and 40% will go directly to a competitor’s site after having a bad mobile experience (Source: Mobile Marketer). If you want to maintain the interest and loyalty of people viewing your site, you need to ensure that it is opti­mized for the devices they use.

It’s a fact: Mobile traffic is greatly increasing. It’s also estimated that 20% of Internet Traffic will come directly from Mobile Use in 2014. Nobody wants to miss out on 1/5 of potential business. And with so many benefits, it’s hard not to see the smart business move with Responsive Design.

The Difference Between Mobile Website Design and Responsive Web Design

I’m sure you’ve heard of what’s called a “Mobile Website.” It’s exactly what it says: A website optimized to operate on mobile devices. Sounds good, right?

Not so much. A mobile website is frequently a bare-bones version of the main site – less information,diminished content, and none of the inventive features you worked so hard to have on your main pages. On top of these issues, mobile websites often scale uniformly. This means that they may fit great on an iPhone 5S, but those gigantic Samsung Galaxy S4’s are just plain out of luck!

This is not what we want! And think about this: A mobile website is essentially another website you have to look after and maintain. And we haven’t even mentioned Tablets yet! Ugh!

Responsive Web Design solves all of these problems and makes your life easier by intuitively responding to the device your customer is using and adapting to monitors, tablets, and smart phones. As an added benefit, some users have incredibly large screens for their desktops or laptops, and Responsive Web Design will take advantage of these screens automatically too. It works for everyone!

So how much does Responsive Web Design cost?

Well how much does it cost to build a home? Hard question to answer, right? Same thing applies to customized websites. But we'd love the opportunity to review your website and give a FREE estimate. Click on the button below to receive a free evaluation of your website and we'll take a look at your current situation and evaluate your needs in relation to your goals.

If you are interested in our Responsive Web Design Services, call us @832-569-5305